Sauti ya wengi data ya ukweli
Voice of the people, factual dataBobea Report is redefining public opinion and market research across East Africa by placing ordinary citizens at the center of every demographic insight.
Independent Intelligence Services
Scientific precision, absolute independence, and deep context across key East African socio-economic domains.
Public Opinion Polling
Measure public sentiment on governance, leadership, policy reforms, and key local issues using multi-stage stratified random sampling across rural and urban cohorts.
Political Research
Independent polling, voter sentiment tracking, constituency demographic analysis, and forecasting.
Market Research
Consumer behavior analysis, FMCG brand perception, customer satisfaction, and demand forecasting.
Socio-Economic & Policy Impact
Empirical baseline and midline evaluation for international NGOs, development partners, and public policy institutions across East Africa.
Who We Are: Bobea Report
East Africa’s premier independent public opinion tracking, market research, and socio-economic intelligence institution.
Founded on a singular imperative—that the authentic perspective of everyday citizens must drive national dialogue—Bobea Report provides scientifically grounded, unbiased public opinion research across Kenya’s 47 counties and the broader East African region.
Unlike traditional polling organizations that rely heavily on phone surveys or urban smartphone panels, Bobea Report deploys a permanent network of multi-lingual field enumerators equipped with offline CAPI (Computer-Assisted Personal Interviewing) digital tablets. This ensures uncompromised sampling across pastoralist, agrarian, informal sector, and rural sub-county populations often overlooked by mainstream studies.
Our research panel operates with absolute institutional independence. We accept zero political party sponsorships, ensuring every dataset published reflects true grassroots sentiment without editorial filtering or partisan narrative-building.
Our Unwavering Commitment
"We are not in the business of creating narratives. We are in the business of reporting truth exactly as the people live it."
Unbiased Sampling Rigor
95% statistical confidence intervals with margin of error within +/- 1.8% nationwide.
Demographic Census Alignment
Multi-stage stratified sampling matched to KNBS census age, gender, and economic quotas.
Complete Open Methodology
Every study is published with full question prompts, sampling matrices, and audit logs.
Vision Statement
To be the most trusted, evidence-based socio-economic intelligence institution in East Africa, giving every citizen an unshakeable voice in democratic governance and market dynamics.
47-County Enumerator Network
Permanent, locally resident field researchers trained in CAPI digital tablets, conducting face-to-face interviews in native dialects.
Triple-Audit Verification
Automated GPS geo-validation, random audio-sample audits, and sanity check algorithms eliminate proxy responses and field bias.
Independent Academic Board
Guided by senior statisticians, economists, and governance analysts ensuring scientific accuracy and ethical compliance.
Interactive 47-County Sampling Matrix
Select a region below to inspect field enumerator distribution, sample volume, and urban/rural quota splits.
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Live Demographic Opinion Filter
Filter public confidence ratings dynamically by age bracket, gender distribution, and economic sector.
Latest Reports
Become a Bobea Respondent
Add your voice to East Africa's most trusted public cohort. Make your perspective count.
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Commission a Custom Study
Brief our methodology panel to compile customized demographic insights, polling audits, or impact reports.
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What Leaders Say About Bobea Report
Feedback from civil society leaders, market analysts, and ground field enumerators.
"Bobea Report’s offline CAPI tablet methodology captured grassroots rural sentiment that every traditional telephone poll completely missed. Their baseline data was pivotal for our policy advocacy."
Dr. Grace Muthoni
Director, Civil Society Policy Alliance"The granularity of Bobea’s FMCG consumer index across sub-county retail kiosks gave our brand team actionable distribution insights within 14 days."
David Ochieng
Head of Commercial Strategy, FMCG Group"Working as an enumerator in Garissa, the offline tablet software allowed us to conduct interviews in local Somali dialects without losing data even in remote areas."
Halima Hassan
Lead Field Enumerator, Garissa CountyRigorous Scientific Workflow
How we ensure absolute accuracy and grassroots fidelity in every field study we coordinate.
Research Design
Multi-stage stratified random sampling aligned with national census demographics.
Questionnaire Logic
Objective, non-leading prompts crafted in English, Swahili, and local dialects.
Digital Field Collection
Trained local enumerators collecting data with encrypted offline tablets.
Audit & Verification
GPS geo-tagging, audio-timestamp audits, and automated sanity checks.
Frequently Asked Questions
Everything you need to know about our research methodology, political independence, and data protection policies.